5:00 pm - 6:00 pm / 26 August 2014


LUXURY OPPORTUNITIES IN BRAZIL: TRUE OR JUST A DREAM?


Carlos Ferreirinha


IED - Instituto Europeo de Design | Rio de Janeiro

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We need to take the country under a deep understanding to better adjust expectations for the luxury opportunities.

To become a true fact and not just a dream, the market demands a profound understanding of local needs

The most successful brands should reset and start all over again in Brazil…

The main drivers to success are…

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